PRESS RELEASE 7-26-11

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FOR IMMEDIATE RELEASE

Media Contact:
Maria Montes
(888) 731-9708
mmontes@bawls.com

BAWLS GUARANA WILL BE FUELING GAMERS AT QUAKECON 2011!

 Miami, FL – The gamer self proclaimed “Nectar of the Gods”, BAWLS Guarana will be live and in person at QuakeCon 2011.  Reclaiming their title as the official and most preferred drink of the convention keeping gamers on their A game during the 4 day convention and BYOC (Bring Your Own Computer) tournament. With contests, giveaways and providing much staying awake power, this year’s visit to QuakeCon will mark the 8th official year of attendance for BAWLS. BAWLS is set to fuel the games of the thousands in attendance over the four days of tournaments, gaming exhibits and all-nighter parties this year!

QuakeCon 2011 will take place at the Hilton Anatole Hotel in Dallas, TX. The event remains FREE to general admission and BYOC attendees thanks to the support of id and Bethesda Softworks, as well as the QuakeCon volunteer staff and the 2011 event sponsors and exhibitors. Attendees will be have the opportunity to compete for prizes, get the low down on the newest games, gadgets and technologies and participate in the annual, highly anticipated, BAWLS chugging contest.

 About BAWLS

Since the Brand’s rebirth on March 25, 2010, the Guarana goodness of BAWLS’ smooth taste, eye-catching packaging and naturally-caffeinated kick has fueled the days and nights of millions of heavy-eyed students, techies, professionals and athletes everywhere. Headquartered in Miami, FL, BAWLS Guarana beverages are available at supermarkets, convenience stores and electronics retailers across the US.  BAWLS Guarana is a refreshing, super caffeinated line of sodas infused with Guarana – a naturally-caffeinated berry harvested in the Amazonian rainforest. For more information, visit www.BAWLS.com.

 About QuakeCon

QuakeCon is a bring-your-own-computer (BYOC) computer gaming event with a competitive tournament held every year in Dallas, Texas, USA. The event, which is named after id Software‘s game Quake, sees thousands of gamers from all over the world attend every year to celebrate the company’s gaming dynasty. It is North America‘s largest LAN party, the largest free LAN party in the world, and usually runs over a period of four days.  Now more than a multiplayer gaming event, QuakeCon is also a venue to showcase the newest games and hardware being developed by companies involved with id Software.  To be able to keep QuakeCon a free LAN party, it is highly dependent on volunteer work. These volunteers, often described as the crew, cover most aspects of the organization of the party. For more information, visit www.QuakeCon.org.