BAWLS Guarana Names FedEx Supply Chain as Exclusive Fulfillment Provider


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BAWLS Guarana
Kellie D’Amato

BAWLS Guarana Names FedEx Supply Chain as Exclusive Fulfillment Provider
FedEx® Fulfillment Solution to Expand BAWLS Guarana E-Commerce Division

March 21, 2018 — BAWLS Acquisition, the makers of BAWLS Guarana (BAWLS) highly caffeinated soda, is thrilled to name FedEx Supply Chain as the company’s exclusive fulfillment provider. The move is in line with the company’s continued effort to rapidly grow their e-commerce portion of the beverage business.

The latest announcement marks BAWLS official start with the latest e-commerce solution from FedEx Supply Chain, FedEx® Fulfillment. The offering is a turnkey solution that provides warehousing, fulfillment, transportation and returns management. It’s powered by a seamless IT platform that integrates with multiple online selling channels through which consumers can buy BAWLS products.

The collaboration will provide quick, accurate fulfillment along with easy tracking and visibility to the BAWLS online consumer. Additionally, the FedEx Fulfilment network maximizes cost-effectiveness and provides one to two-day shipping to 94 percent of the U.S. population by leveraging its strategic network.

The direct delivery service complements BAWLS expanding retail business in traditional, specialty and grocery stores, while providing consumers access to the BAWLS portfolio nationwide.

“BAWLS Guarana launched our direct to consumer business in 2014 and we have had outstanding results and feedback from our customers, utilizing FedEx as our exclusive provider for delivery.” said Jon Gunnerson, CEO of BAWLS Acquisition. “Our BAWLS and FedEx teams have worked closely to leverage this platform which will allow for significant growth now and into the future.”

BAWLS continues to significantly grow their direct to consumer business by driving customers and fans to their webstore through social media tactics and web-based advertising, promotions and coupons. New online initiatives to continue e-commerce expansion are planned for 2018.

All BAWLS Guarana flavors are available for purchase at, Amazon,, and numerous online retailers.

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About BAWLS Guarana
BAWLS Guarana is a crisp, super caffeinated soda, infused with the naturally energizing Guarana berry, giving BAWLS its unique flavor. BAWLS’ smooth taste, eye-catching packaging and naturally-caffeinated kick have fueled the days and nights of millions of heavy-eyed students, techies, professionals and gamers everywhere since 1996. Headquartered in Twinsburg, OH, BAWLS Guarana beverages are available at supermarkets, convenience stores and specialty retailers across the USA.  For more information, visit

For distribution opportunities, please contact BAWLS GUARANA at 888-731-9708 or